What we do...

Alexander Pedals build hand-crafted effects pedals in Garner, North Carolina.  Each Alexander Pedal is meticulously voiced and tweaked by our sonic scientists to achieve sounds that are both instantly familiar yet completely unique.

Who we are...

Alexander Pedals are designed by Matthew Farrow and a group of trusted players, builders, and friends.  Matthew has been building guitar pedals since the late 1990s, first with Pharaoh Amplifiers, and now with Disaster Area Designs.  Matthew has designed some of the most innovative effects units on the market, including some big names he's not allowed to tell you about.